Came across this great post at TechCrunch today,
Communicate More Like George Bush Than Al Gore. It's a message to all entrepreneurs and professionals alike. For some reason, many of us have this need to complicate our conversations by injecting it with our intellectual superiority — that's where we go wrong. We need to communicate more like Bush!!
It offers five recommendations:
,- Simplify your message
,- Create visual metaphors
,- Be human
,- Don't divert
,- Don't exaggerate
Highly recommend reading.,